The fashion industry in the UAE has seen exponential growth in recent years, fueled by a mix of local talent, global collaborations, and shifting consumer preferences. With a focus on luxury, innovation, and sustainability, here are the top 10 iconic brands shaping the fashion landscape in the UAE in 2025.
Zahra Couture
Zahra Couture is renowned for its intricate hand-embroidered designs and ethically sourced materials. UAE consumers prefer Zahra Couture for its commitment to sustainable fashion practices, supporting local artisans, and preserving traditional craftsmanship.
Laith
Laith stands out for its fusion of modern silhouettes with traditional Arabic elements. The brand’s use of innovative fabrics and avant-garde designs appeals to UAE consumers looking for unique statement pieces that blend cultural heritage with contemporary flair.
Noura Luxury Abayas
Noura Luxury Abayas is synonymous with elegance and sophistication. Known for its impeccable craftsmanship and attention to detail, UAE consumers choose Noura Luxury Abayas for special occasions and everyday luxury, appreciating the brand’s timeless yet modern aesthetic.
Velvet Rose
Velvet Rose is a pioneer in sustainable fashion, offering collections made from organic, recycled materials. UAE consumers are drawn to Velvet Rose for its eco-conscious approach, trendy designs, and dedication to reducing the fashion industry’s environmental footprint.
Amira Haroon
Amira Haroon is celebrated for its minimalist yet luxurious ready-to-wear collections. The brand’s clean lines, exquisite tailoring, and understated elegance resonate with UAE consumers seeking sophisticated wardrobe essentials that effortlessly transition from day to night.
Farah Al Bastaki
Farah Al Bastaki epitomizes modern Arabic fashion with a contemporary twist. UAE consumers admire the brand’s bold color palettes, architectural silhouettes, and innovative draping techniques, making Farah Al Bastaki a go-to choice for avant-garde fashion enthusiasts.
Naya Accessories
Naya Accessories redefines luxury through its handcrafted jewelry and accessories. UAE consumers prefer Naya Accessories for its blend of traditional craftsmanship with modern designs, creating statement pieces that elevate any ensemble with a touch of sophistication.
Adnan Al Mazrooa
Adnan Al Mazrooa is known for its fusion of traditional Emirati motifs with contemporary fashion trends. UAE consumers appreciate the brand’s celebration of local culture, craftsmanship, and heritage, reflecting a sense of pride and identity through wearable art.
Leila’s Luxury Shoes
Leila’s Luxury Shoes offers a curated selection of handcrafted footwear, combining comfort, style, and craftsmanship. UAE consumers value Leila’s Luxury Shoes for its dedication to quality, attention to detail, and diverse range of designs that cater to different tastes and occasions.
Asmaani Couture
Asmaani Couture is renowned for its opulent evening wear and bridal collections. UAE consumers choose Asmaani Couture for its intricate beadwork, luxurious fabrics, and bespoke tailoring, making every garment a masterpiece that embodies elegance and exclusivity.
In conclusion, the future of the fashion industry in the UAE looks promising, with a continued emphasis on creativity, sustainability, and innovation. As these top 10 brands continue to push boundaries and set trends, the UAE’s position as a global fashion hub is set to strengthen further in the coming years.


